Equativ Display SDK
Advertisement solution for your mobile applications.
Features
Here is the list of supported features.
| Feature | Supported | Additional Information |
|---|---|---|
| Ad formats | ||
| Banner | Supported | |
| Interstitial | Supported | |
| Native Ad | Supported | Only banner creatives are supported in native ad format. |
| Rewarded Video | Not supported | We are not planning to integrate this feature in the Equativ Display SDK8. |
| MRAID | ||
| MRAID 2.0 support | Supported | Some MRAID 2.0 feature might not be supported, check the MRAID support section for more information |
| MRAID 3.0 support | Supported | |
| Outstream Video | ||
| Direct native video (mp4, webm, …) | Supported | Supported formats per platform in the Creative Support section. |
| VAST & VPAID video support | Supported | More info in the Outstream Video features section. |
| VAST compliant video events tracking | Supported | |
| MRC Viewable Ad Impression tracking | Supported | |
| Video Go-to-vertical | Supported | |
| Mediation | ||
| Open mediation as primary SDK |
|
|
| Mediation as secondary SDK |
|
|
| In-App Bidding | ||
| In-App Bidding as bidder | Supported | |
| In-App Bidding as primary | Not supported | We are not planning to integrate this feature in the Equativ Display SDK8. |
| Parallax | ||
| Parallax | Supported | |
| Viewability & event tracking | ||
| MRC Viewable Ad Impression tracking | Supported | |
| IAB Open Measurement SDK support | Supported | See Viewability page. |
| User Privacy | ||
| Global Privacy Platform (GPP) | Supported | See Privacy laws compliancy page.
|
| GDPR compliant (using TCF v2) | Supported | |
| CCPA compliant | Supported | |
| Targeting | ||
| Custom keywords | Supported | |
| User location | Partially supported | Automatic use of user location if permission is granted to the application and if automatic location is manually enabled on the SASConfiguration object. |